Semrush starting price
Keywords in database
Data platform, not content engine
What is Semrush?
Semrush is an all-in-one SEO and digital marketing suite offering tools for keyword research, competitor analysis, site audits, and content marketing. It is a comprehensive platform used by SEO professionals and agencies for a wide range of digital marketing tasks.
Key Features
- Extensive Keyword Research and Gap Analysis tools
- Comprehensive Competitor Analysis and Backlink Audits
- Site Audit and Technical SEO recommendations
- Content Marketing Platform with SEO Writing Assistant
- PPC, Social Media, and Local SEO management tools
- Large database of keywords and domain data
Limitations
- Extremely expensive, with high costs for full feature access.
- Overwhelmingly complex interface with a steep learning curve for beginners.
- The Content Marketing features are separate and require manual execution.
- Does not automate the full content generation and publishing workflow.
- The SEO Writing Assistant is a guide, not a full content generator like Ubenie.
- Primarily a data and analysis tool, not a 'traffic builder' on autopilot.
Who Should Use What?
Not every tool is right for everyone. Here's our honest take on when to choose Semrush and when Ubenie is the better fit.
Choose Semrush if:
- You need comprehensive backlink analysis, rank tracking, and competitor research
- You're an SEO agency managing multiple client campaigns with detailed reporting
- You need PPC, social media, and local SEO tools alongside content marketing
Choose Ubenie if:
- You want automated content creation, not just data and analysis
- You're a business owner who doesn't want to become an SEO expert
- You need a simple tool that handles the entire content pipeline automatically
- You want a one-time payment, not $140+/month for a tool you'll use 10% of
The Bottom Line: Semrush is the industry-standard SEO data platform — it's what agencies use for deep competitive analysis. But it's a research tool, not a content engine. If you want articles created and published automatically, Semrush can't do that.
Semrush Review: An Honest Look
Semrush is the industry-standard SEO data platform, and its database is genuinely unmatched. The Keyword Magic Tool provides search volume, keyword difficulty, SERP features, and competitive density for millions of keywords. The Domain Overview and Competitive Analysis tools let you see exactly which keywords your competitors rank for, how much traffic they get, and where the gaps in your own strategy are. For SEO professionals and agencies, this data is indispensable.
Beyond keyword research, Semrush offers a full suite of marketing tools: Site Audit for technical SEO issues, Backlink Analytics for link building, Position Tracking for rank monitoring, and even PPC and social media management. The Content Marketing Platform includes a Topic Research tool, SEO Writing Assistant, and content audit capabilities. It genuinely is an all-in-one digital marketing suite — the problem is that 'all-in-one' means most users only use 10-20% of what they're paying for.
Semrush's Approach
- Requires a dedicated SEO expert to interpret data and build a strategy.
- Content creation and publishing are manual processes, even with the writing assistant.
- The platform is complex and overwhelming for business owners focused on core activities.
- Extremely high subscription costs for access to the full suite of tools.
Ubenie's Approach
- Ubenie's AI handles the strategy, research, writing, and publishing automatically.
- Designed for business owners who want traffic growth without becoming an SEO expert.
- Focuses on a simple, set-and-forget system for consistent content output.
- Streamlines the entire content workflow into a single, automated platform.
The core issue with Semrush for content marketing is that it's a research and analysis platform, not an execution engine. It will tell you which keywords to target and score your content's optimization, but it won't write the article, won't publish it to your blog, and won't schedule your content calendar. You're paying $139.95+/month for data that still requires an SEO expert (or significant learning) to translate into actual published content. For agencies managing multiple clients, Semrush is essential. For business owners who want blog traffic, it's like buying a professional kitchen when you need a meal delivery service.
What Real Users Say About Semrush
Every quote below is sourced from real user reviews on platforms like G2, Capterra, Trustpilot, Reddit (r/SEO, r/bigseo), and AppSumo. We didn't write these — actual Semrush users did.
Horrible customer service. They give you the run around and require you to jump through hoops to cancel their free trial and then deny it even when you've done what they asked.
The cancellation experience is against the law and a nightmare, honestly.
I am a one-man side-hustle SEO Agency, and I am spending $100 bucks a month on the tool. For small business owners, the pricing is very high.
Content marketing tools are locked behind the Guru plan at $249.95/month. On the Pro plan at $139.95, you don't even get content tools.
Semrush has a great set of tools for SEO and keyword rank monitoring. I think that it's become a little too pricey for what it offers, though.
The pattern: Semrush is the industry standard for keyword research and competitive intelligence, but its billing practices and cancellation process are consistently criticized. Small businesses find themselves paying $140-250/month for tools they only partially use.
A Day in the Life: Semrush vs Ubenie
The real difference isn't features — it's how much of your time each tool demands. Here's what a typical content workflow looks like.
With Semrush
- 1Use Keyword Magic Tool to research keywords (26B+ keyword database)
- 2Analyze competitor domains with Domain Overview and Keyword Gap tools
- 3Create an SEO Content Template for your target keyword
- 4Write your article using the SEO Writing Assistant for scoring
- 5Run Site Audit to check technical SEO issues
- 6Manually publish content to your CMS
- 7Set up Position Tracking to monitor rankings over time
Estimated time: 3-6 hours per article (research + writing + optimization)
With Ubenie
- 1Describe your business and niche during onboarding
- 2Ubenie analyzes your niche and suggests low-competition keywords
- 3Approve the keywords you want to target
- 4Ubenie generates full articles with SEO optimization, images, and internal links
- 5Review, edit if needed, and publish — or let Ubenie auto-publish on schedule
Estimated time: 10 minutes setup, then fully automated
Semrush Pricing vs Ubenie
Transparent pricing comparison to help you make the right choice.
Ubenie
630 credits — one-time, no subscription
- 30 articles per month (600 credits)
- Keyword refresh (30 credits)
- Unlimited Projects
- SEO Optimization & Scoring
- AI Images & YouTube Embeds
- Credits Never Expire
Semrush
Semrush offers a limited free account with basic features and daily usage limits, primarily for testing the interface.
- Pro: $139.95/month (5 projects, 500 keywords to track)
- Guru: $249.95/month (15 projects, Content Marketing Platform)
- Business: $499.95/month (40 projects, API access)
Stop writing content manually
Ubenie turns your keywords into fully optimized, ready-to-publish articles.
How Much Can You Save?
Semrush charges a monthly subscription. Ubenie is a one-time purchase. See the difference.
Cost Calculator
Adjust the sliders to match your content needs
120 articles over 12 months
Semrush
Ubenie
Save $1,403.4 over 12 months vs Semrush
That's $2.30 per article with Ubenie vs $13.99 with Semrush. Credits never expire.
Feature-by-Feature Comparison
See how Ubenie stacks up against Semrush.
| Feature | Ubenie | Semrush |
|---|---|---|
| Automated Keyword Research | ||
| AI Content Generation | ||
| SEO Optimization | ||
| Automatic Publishing | ||
| Content Scheduling | ||
| Internal Linking | ||
| Image Generation | ||
| YouTube Integration | ||
| Webhook Integration | ||
| Free Tier Available | ||
| Content Ownership | ||
| No Monthly Subscription |
Switching from Semrush?
You don't need to migrate anything. Ubenie doesn't replace your existing content — it generates new articles for keywords you're not targeting yet.
Start free with Ubenie
Sign up and generate your first SEO-optimized articles with free credits. Experience the full keyword-to-published-article pipeline before committing.
Keep Semrush for competitive intelligence
Continue using Semrush for backlink analysis, rank tracking, and competitor research — the deep data layer that Ubenie doesn't replace.
Let Ubenie handle content execution
Use Ubenie to automate the content creation piece — keyword discovery, article generation, optimization, and publishing — replacing Semrush's content marketing tools at a fraction of the cost.
Downgrade or cancel Semrush
Once Ubenie handles your content pipeline, evaluate whether you still need Semrush's $139.95/mo Pro plan or can downgrade to save on features you're no longer using.
Frequently Asked Questions
Common questions about Ubenie vs Semrush.
How Semrush Compares to Other Tools
See how Semrush stacks up against other popular alternatives.
